Talent to Target

What if the missing piece isn’t about your portfolio?

You already have talent. But without a strong sense of your values, voice, and unique edge — growth into the life you envision as a designer will be much harder than it needs to be. You deserve better.

I help designers clarify their identity, align with the right opportunities, and build systems that support sustainable growth — so every step forward feels intentional and true to who they are.

In this high-touch coaching experience, we go deep into the identity work most designers skip: uncovering the motivation that drives you, the value you uniquely bring, and how you’re meant to contribute to your industry and community.

Your career isn’t a problem to be solved — it’s an evolution of your creative self. Let’s design it with clarity, ease, and a strategy that reflects your brilliance.

Transform Your Design Life

3 Month Transformation Program

This is more than just a coaching program — it’s a deep dive into your creative identity.

We’ll uncover what truly sets you apart as a designer and craft a strategy that aligns with your passions, strengths, and goals.

In our high-touch, 1:1 coaching, we’ll
focus on:

Clarifying Your Design Identity: Define your values, voice, and zone of genius.

Positioning Your Skills: Find the right niche or target industry that brings out your best work.

Building Sustainable Systems: Create a roadmap for growth that supports your unique path — whether you’re landing your next role, growing a team, or launching your own business.

Schedule Your 30 Min Discovery Call

The Method Lab Membership

Want to start with some big picture context, fellow designer support and practical skills?

Join a creative space where UX product designers, design agencies come together each week to grow their careers with clarity and intention. In The Method Membership, you’ll gain ongoing access to weekly coaching, a curated resource library, and a supportive community — all grounded in the identity-first work that leads to long-term success.

Whether you’re refining your business model, navigating job opportunities, or evolving your design business, this is a safe and productive space.

Explore this Offer

Get Started with My Free
Design Identity Map

Not sure where to begin?

Start with this free identity map to uncover your design identity and define your next steps.

Whether you’re pivoting, job-hunting, or thinking about launching a business — this tool will give you the clarity you need to take your first aligned step.

Sign up below for the Goodies and you will get your map delivered to your inbox.

Sign Up for the Goodies

Sign up for coaching tips, events, and your free design identity map.

From Silicon Valley design leader to your personal career coach

Helping UX and product designers launch, lead, or build their own business — with clarity, confidence, and creative power.
With over two decades of experience leading design and research teams at top companies like Apple, Adobe, Microsoft, and high-growth startups like Lily AI, I now help designers go beyond job titles — and build careers or businesses rooted in their unique voice, skills, and values.

About Niya

Method

Dive

It all starts by learning how to focus on what you want—listening and tracking opportunities and blockers. And to be an archeologist of the patterns and outcomes that make you the designer that you are. This is the core and the map to your future.
Define

In defining your desires, dreams and challenges we are able to clarify your path to fulfillment. I provide specific resources and guidance bespoke for you; informed by the previous identity Deep Dive. Your career is not a YOU problem, it’s a design challenge.
Refine + Apply

We learn how to continually refine and apply what we’ve learned. Think of this as your new empowered beginning—a new system of abundant opportunity you can count on. From unsure to unstoppable, that’s how it feels.